Consent analytics

    Measure consent.
    Read it honestly.

    Turn your banner into a source of insight. See impressions, consent and reject rates, the full decision funnel, and breakdowns by country, device, and time — with explicit caveats for small device/browser samples and actions that outnumber existing impressions.

    Read the Docs

    Consent analytics

    Sample data

    Impressions

    12,480

    banner_shown

    Consent rate

    68.2%

    in EU range 60–80%

    Reject rate

    24.1%

    explicit rejects

    Impressions · last 30 days

    +3.4 pts vs prev
    OverviewFunnelGeographicDevicesTiming

    Illustrative values. The dashboard uses a 60–80% indicator as an interpretive aid — not a universal benchmark, target, or compliance verdict.

    The measurement gap

    You can't manage consent you never measure.

    • A banner with no measurement is a black box

      If you are not recording consent events, you cannot tell how many visitors accept, reject, or simply ignore the banner.

    • You can't improve what you can't see

      Without a funnel and per-segment breakdowns, changes to the banner are guesses — you never learn what moved the numbers.

    • A high accept rate can be a warning, not a win

      A high accept rate is not automatically good. The dashboard's fairness indicator helps you pause and check whether rejection is as easy as acceptance.

    The funnel above is illustrative and deliberately shows every value as unknown — the point is what you miss without measurement, not a claim about your site.

    Without measurement, this is guesswork

    Illustrative
    Banner shown unknown
    Interacted unknown
    Accepted / rejected unknown
    Saved custom choices unknown

    Widths are illustrative and every value is shown as unknown on purpose. If you are not recording consent events, you cannot see where visitors drop off — or whether your accept rate is fair.

    Five views

    From one number to the whole picture.

    Every breakdown below is a real tab in the analytics dashboard. Each one is scoped to the date range you choose.

    Overview

    Banner impressions, consent rate, reject rate, and the daily trend for the selected period.

    Funnel

    From impressions to interactions to accepts, rejects, custom saves, and dismissals.

    Geographic

    Views and accept rate by country, so you can see where consent behaviour differs.

    Devices

    Device and browser breakdowns with accept rate per segment, above a minimum-sample floor.

    Timing

    Distribution of activity by hour and a week-over-week trend of views and accept rate.

    Overview, Funnel, Geographic, Devices, and Timing map to the ConsentEase analytics tabs. Breakdowns reflect only the metrics the analytics APIs return.

    What you get

    Real metrics, reported honestly.

    These are the metrics and breakdowns the analytics APIs actually return, together with caveats for small device/browser samples and actions that exceed existing impressions.

    What the analytics report
    • Banner impressionsbanner_shown events
    • Consent rateaccepts ÷ impressions
    • Reject, custom, dismissed, no-action ratesshare of impressions
    • Daily trend & change vs previous periodperiod-over-period
    • Funnel breakdownimpression to interaction to decision
    • Country breakdownviews & accept rate by country
    • Device & browser breakdownaccept rate per segment
    • Hourly & weekly distributionactivity over time
    Date ranges
    1d7d14d30d90d
    CSV export

    Download the period's data for your own reporting.

    Data-integrity safeguard

    When impressions exist and recorded actions exceed them — for example from duplicate events — the dashboard flags the overcount rather than quietly presenting the rate without a caveat.

    An indicator, not a universal benchmark

    The dashboard compares consent rate with a 60–80% benchmark band as an interpretive aid. It is not a universal norm, target, or compliance verdict; high numbers are not automatically good.

    Unknown stays unknown

    With no decisions in a period, the consent rate reads as "—", never as 0%. Device and browser rates below their minimum sample size are withheld rather than presented as reliable.

    Dashboard figures shown on this page are sample values. Your analytics depend on your own traffic and consent events. The dashboard's 60–80% indicator is an interpretive aid, not a universal benchmark, target, or compliance verdict.

    Analytics, compared

    What each tool shows you.

    Consent funnel

    ConsentEase
    Impression to decision
    Cookiebot
    Check current plan
    CookieYes
    Check current plan
    OneTrust
    Check current plan

    Geographic breakdown

    ConsentEase
    By country & accept rate
    Cookiebot
    Configuration-dependent
    CookieYes
    Configuration-dependent
    OneTrust
    Configuration-dependent

    Device & browser split

    ConsentEase
    Accept rate per segment
    Cookiebot
    Configuration-dependent
    CookieYes
    Configuration-dependent
    OneTrust
    Configuration-dependent

    Fairness indicator

    ConsentEase
    Dashboard benchmark band
    Cookiebot
    Not typically shown
    CookieYes
    Not typically shown
    OneTrust
    Not typically shown

    Data-integrity flags

    ConsentEase
    Overcount safeguard
    Cookiebot
    Configuration-dependent
    CookieYes
    Configuration-dependent
    OneTrust
    Configuration-dependent

    CSV export

    ConsentEase
    Per-period export
    Cookiebot
    Check current plan
    CookieYes
    Check current plan
    OneTrust
    Check current plan

    Neutral comparison. Competitor analytics vary by plan and configuration, so those cells are marked as configuration- or plan-dependent rather than asserted — check each vendor's current plan.

    Stop guessing at
    your consent rate.

    Scan your site to see where you stand, then measure how visitors actually respond.

    Contact Us
    Event-based metrics
    Unknown stays unknown
    CSV export